Denotation
The magazine cover consists of a black and white photograph of a man looking directly into the camera. It is a medium long shot allowing us to see his head arms and waist and the position that he has placed them in. He is standing with his hands in his pockets. The background of the photo is white but the part that jayz is standing in only covers the middle section of the magazine. Behind his head is a 'King' masthead around the image is a number of cover lines. The name of the male in the image is in light grey which is not easily visible at first glance. In the bottom left corner is a bar code which would be used if the magazine was going to be purchased.
Masthead
'King' as a Masthead is not very creative but it is distinctive because it is simple, It is just black wording which is San serif which is quite modern and is a commonly used text. Big block capitals are very easy to read and although Jayz's head is in the middle of the writing we are still able to understand what the text says. The use of plan colour black white and grey mainly represent the type of music which is mainly represented by hard life and struggles which means the type of music is aimed at a certain type of category.
Character
The Cover photograph is of a successful American rapper 'Jay z' who is ronoun for his lyrical content and also being the king of music, he has been around for many years and has related his music to alot of different generations.
Composition
He is posed in a stance that gives off a aggressive picture with his hands in his pockets, white t-shirt, jeans and a long chain which is a casual look, but the plannest of him clothes shows how powerful he may be that he can wear clothes not very expensive but still have the presence of a rich person.
Costume
His clothing is a white t-shirt, jeans, a chain with a big watch chosen to appeal to the target audience of the magazine. These clothes are things that he has worn on many different tours, video shoots and events. This intrigues people who like the music of this artist to also dress in a certain way because a lot of artist in the same genre also dress accordingly
NVC
His non verbal communication is aggressive with a frown on his face with his legs apart looking directly into the camera. This gives off a feeling of authority and it almost seems like a slight screw on his face is normal.
Lighting
The lighting is high key without any shadows with the white t-shirt blending into the white background.
Setting
There is hardly any setting as the background doesn't give away any clue of where it should be because the image is most likely to be taken in a studio.
Cover-lines
The Main cover line is 'hip-hop magazine No1 in Russia, KING' this relates to Jay'z because he is seen as the king of his genre of music because he has been around for so many years and has made millions of pounds. The cover line is placed behind Jay'z head and this helps bring out the main image. the different cover lines show us that the music is mainly directly into the hip hop scene as it writes about many other hip hop artist such as Lil Wayne Eminem and Akon. This magazine is mainly targeted at men as there are many male artist but the also use 'Fergie' as a way to intrigue women readers. the cover lines are different colours being that some have a back colour and they seem to have a different colour for each cover line next to each other this attracts the eye to each one because they are not all the same. the text used is San serif and this also gives a more appealing look to its readers. The covers lines are mainly around the image of jay z with on of then '2009 hip-hop cash king' going over his white t shirt making it stand out more.
Target Audience
Considering everything this would mainly be aimed at males ages 15 upwards, people from a young age would have a lot of information about this type of music because it is world wide and the Internet gives people the ability to find out things about this genre of music. People who are very interested in this genre and who may feel their life styles relate to the type of music.
His clothing is a white t-shirt, jeans, a chain with a big watch chosen to appeal to the target audience of the magazine. These clothes are things that he has worn on many different tours, video shoots and events. This intrigues people who like the music of this artist to also dress in a certain way because a lot of artist in the same genre also dress accordingly
NVC
His non verbal communication is aggressive with a frown on his face with his legs apart looking directly into the camera. This gives off a feeling of authority and it almost seems like a slight screw on his face is normal.
Lighting
The lighting is high key without any shadows with the white t-shirt blending into the white background.
Setting
There is hardly any setting as the background doesn't give away any clue of where it should be because the image is most likely to be taken in a studio.
Cover-lines
The Main cover line is 'hip-hop magazine No1 in Russia, KING' this relates to Jay'z because he is seen as the king of his genre of music because he has been around for so many years and has made millions of pounds. The cover line is placed behind Jay'z head and this helps bring out the main image. the different cover lines show us that the music is mainly directly into the hip hop scene as it writes about many other hip hop artist such as Lil Wayne Eminem and Akon. This magazine is mainly targeted at men as there are many male artist but the also use 'Fergie' as a way to intrigue women readers. the cover lines are different colours being that some have a back colour and they seem to have a different colour for each cover line next to each other this attracts the eye to each one because they are not all the same. the text used is San serif and this also gives a more appealing look to its readers. The covers lines are mainly around the image of jay z with on of then '2009 hip-hop cash king' going over his white t shirt making it stand out more.
Target Audience
Considering everything this would mainly be aimed at males ages 15 upwards, people from a young age would have a lot of information about this type of music because it is world wide and the Internet gives people the ability to find out things about this genre of music. People who are very interested in this genre and who may feel their life styles relate to the type of music.
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